Logo Design Brief
If you want the logo for a specific product or service offered by the business, please use the name of that product/service
What is the deadline for the logo to be ready?
Please write down a few words about the history of the business
If you have a website with an about-page and/or any other information about the business, please add those links as well.
What is the purpose of the logo, and where will it be presented/used?
Who are your competitors?
Everyone has competitors, and that's fine. I need to see what they look like and what they do in order for me to make sure your business logo looks unique.
Tell me everything you can about the people who are going to use your business/product/service
What is their age, where are they from, what do they like/hate? Are they new or existing customers?
Are there any restrictions for the logo (e.g. PG-16 or NSFW)?
What do YOU like? Please attach references to companies/products/services whose logos you like
Where do you need this logo to appear?
Printed material (invoices, letters, etc)
Social networks (FB, Twitter, Linkedin, etc)
I need to know which formats, sizes and shapes you need, and whether it's for print or digital or both. Be as detailed as possible. Eg:
Stokes Design Studios